Advertising vehicle wraps

The brief. A consistent advertising identity for the KSP Jakubek s.r.o. fleet — three vehicles in one recognizable graphic scheme. Logo, contact details and brand colours carried onto the bodywork so the cars work as a mobile advertising medium.

Material. Printed Avery Dennison RS cast film under a protective laminate. Cast vinyl conforms well over body lines and edges; the laminate protects the print against UV and car washes.

Process. Artwork prepared for each specific body shape, printed and laminated, applied with the film wrapped around handles, trims and corners. Each vehicle calibrated separately — same identity, different sheet-metal shape.

Outcome. Three cars in one clear brand identity. Advertising that travels with the client and earns recognition on every trip.